Rising costs, stagnant sales and lack of credit have impacted almost all small businesses today. The unavoidable action is cost cutting to insure stability or to avoid insolvency. What is unusual about this practice this time around is that we have to keep doing it time again; this repetitiveness is dampening most of our hopes and enthusiasm about the future. Unfortunately, during this downturn the bickering and negativism from Washington has added to the equation which has put most small business owners on the defensive feeling uncertain about the road ahead. This uncertainty among small business operators is contributing a great deal to prolonging the recovery time.

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Yes…another change coming to Facebook. For those who haven’t made the change yet, Facebook will be rolling out the new Timeline on your personal profile in batches over the next few weeks. Once it is activated on your profile, you will have 7 days to preview it and make changes before it goes live automatically. I suggest being proactive so you can control your brand and influence what people see and think about you. In my opinion, this change works in favor of small business owners, assuming you have decided to leverage the power of Facebook for business reasons. Check out these tips to help you utilize the new timeline.

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happy-new-year-image

 

2011 has been a challenging year for many of us both personally and professionally. Despite the trials, you can admit that you’ve grown tremendously. You have been forced to think creatively, to adapt, and to do things you wouldn’t have considered in the past. You have proven to yourself that you can press through the fire and come out standing. The benefit of this type of journey is that you are positioned to reap the harvest of your growth and improvements.

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We celebrated the arrival of 2012 in hope of a better economic and political environment to conduct business and strive. Last year for most small businesses was yet another challenging year to get through and avoid financial crises. For small business owners, it is important to start the year with reviewing last year’s results carefully, accept responsibility for the short falls, and take stock so you can build on the right decisions. The ideal time to do this is really the last quarter of the previous year. If you have already done so, ensure your plan meets these criteria. If you’re running behind schedule, apply these tips before the end of the month.

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Happy Holidays

Photo credit: Desktoppictures.com

 

This is the time of year when we reflect on all that has transpired – the good, the bad, the ugly. Be sure you celebrate the small wins as well as the big wins. Those small victories are the stepping stones to your upcoming breakthrough of success. They are the building blocks that are necessary to catapult you to the fruition of your ultimate goals. Maybe you secured one ideal client this year that is taking the company in the direction you desire. Maybe you instituted new technologies that will streamline your work processes next year. Maybe you hired a star employee that will energize the team. All the small victories place you in a better position for 2012. Celebrate!

 

Enter into your holiday celebrations with peace of mind, anticipation and excitement for what is on the horizon. Enjoy laughter and fellowship with your family and friends and a few days off to rejuvenate so you can start 2012 with a renewed vigor.

 

Peace and blessings to you and your family.

 

Yours truly,

Mae Mechkati

CEO, Prudence Consulting Group

@PrudenceCG

 

 

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